Humans of Singapore
03
Interviews. Portraits.
Strategic Storytelling.
// Ethnographic Blog.
Humans of Singapore (HOSG) is a ​nation wide ethnography and strategic storytelling project that documents people in Singapore. Inspired by Brandon Stanton’s Humans of New York.
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Portraits and organic interviews of people on the streets of Singapore.
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Building online presence using primarily organic reach and exhibitions.
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Community on Facebook: 117,000, on Instagram: 22,600.
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Partnered with charities to raise funds. Currently in the process of raising investments to expand the team, reach and impact of the platform and partnerships.
Coffee Table Book
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// Men of Singapore
A HOSG COLLABORATION /GUINNESS
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Guinness, Diageo approached HOSG to publish a book ‘Men of Singapore’ for their SG anniversary in 2016.
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Photographed and produced content with exclusive interviews of some of the top chefs, athletes, entrepreneurs and celebrities of Singapore.
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The book has been part of 26 libraries across Singapore since April, 2016
Describe your image
Describe your image
Describe your image
Describe your image
Features
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// for HOSG
YOUR SINGAPORE
/WEB EPISODE
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Singapore Tourism Board (STB) shot and published an episode on HOSG as part of their web series 'Your Singapore'.
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The episode will be played on Singapore Airline’s airbus on their entertainment systems
HUMANS BEHIND HOSG
/ART EXHIBITION
NAFA’s Arts management faculty chose to curate their graduation show on Humans of Singapore
SINGAPORE'S INSTAGRAM DARLINGS /STRAITS TIMES
Featured in Strait Times's Sunday Issue
